Read How to diversify your traffic sources to reduce search reliance 
How to diversify your traffic sources
Organic traffic is shrinking, especially for informational keywords. Features like Google’s AI Overviews now...
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Read Google algorithm updates in 2022 
Google algorithm updates in 2022
Every year, SEOs anticipate that Google will implement a number of algorithm updates. Whether...
Read Which semantic HTML5 tags to use on what content 
Which semantic HTML5 tags to use on what content
How to use structural semantic html5 tags correctly and sparingly to highlight important parts...
Read 10 On-page optimization tips for multilingual websites 
10 On-page SEO tips for multilingual websites
Every second, Google gets over 105 000 search queries. The average person makes three...
Read Nofollow, sponsored and UGC links: What you need to know 
Nofollow, sponsored & UGC links: What to know
The ever-evolving world of SEO means it’s a full-time gig to keep up with...
Read Senior SEO: What skills do you really need? 
Senior SEO: What skills do you really need?
The SEO Specialist figure is somehow mythological, orbiting within the digital world and whose...
Read Real-life SEO at Sika: The world of data and content management 
Real-life SEO at Sika
In continuing with our Real-life SEO series, we spoke with Marco Giordano, a Search...
Read Crawling & Log Files: Use cases & experience based tips 
Crawling & Log Files
Crawling & Log Files: Use cases & experience based tips An in-depth look at...
Read 8 Things that SEO beginner guides miss 
8 Things that SEO beginner guides miss
Learning SEO from scratch is like directly hurling yourself into a black hole: few...
Read Does UX matter to SEO? 
Does UX matter to SEO?
Getting your site to rank on Google’s first page is daunting, to say the...